Our Services
People Come To The Automation Agency For Different Commercial or Profit Based Reasons:
Sales Growth
some want more sales, top line growth...
Margin Growth
others want more efficiency, bottom line growth...
Value Growth
while others want to increase the value of their business for sale. It is less about building a sales campaign & more about building systems across their business...
And some want two of the above, or ALL three.
Others come to us for direction, for strategy, for ideas and execution.
We build, implement, and launch campaigns for small businesses.
We build, implement, and launch campaigns for small businesses.
As an award-winning, full-service, advertising and marketing agency we offer a diverse suite and abundant array of services that leverage the power of our tested and proven C3 Growth Framework to help create consistent growth in your business.
Our services typically fall under one of the three categories:
1. COLLECT: Target, Attract & Capture Leads
Some come to us because they need more prospective clients walking through the door, they need to COLLECT more leads.
2. CONVERT: Engage, Offer, & Close Leads
Some come to us because they need help to CONVERT the leads they already have, they are running campaigns, but they are not converting clients. Or they want more free time and want to automate this process so they can focus other areas of the business.
3. CREATE: Deliver, Impress & Multiply
And others come to us because they have clients but are not retaining them, not upselling, not building relationships with their customers. They need help to CREATE long-term revenue.
Collect: you want to collect more leads and connect with more people in the world.
Convert: you have leads but need automation and focus on customer journey to convert more – you are losing too many leads that you’ve spent money attracting.
Create: with the focus on creating longer term relationships with customers, upselling, cross selling, retention.
Some clients start in Collect with us and once we’ve got them more leads move to Convert and eventually Create, and they become long term clients with The Agency.
COLLECT. CONVERT. CREATE.
Looking To COLLECT More Leads?
Building an effective lead generation strategy is crucial for businesses looking to expand their customer base. Here’s a comprehensive list of marketing services specifically designed to help businesses collect more leads:
Social Media Marketing:
- Social media advertising (Facebook Ads, Instagram Ads, LinkedIn Ads)
- Social media contests & giveaways
- Regular posting & engagement
- Social listening for lead opportunities
Search Engine Optimization (SEO):
- Keyword research & optimization
- On-page SEO (meta tags, headers, content optimization)
- Off-page SEO (backlink building, social signals)
- Local SEO for location-based businesses
Website Optimization:
- Landing page design & optimization
- A/B testing for landing pages
- User experience (UX) improvements
- Mobile optimization
Email Marketing:
- Lead magnet creation (e.g., free guides, webinars)
- Drip email campaigns
- Newsletter subscriptions
- Personalized email campaigns
Pay-Per-Click (PPC) Advertising:
- Google Ads & Bing Ads campaigns
- Display advertising
- Retargeting campaigns
- Landing page alignment with ad content
Influencer Marketing:
- Partnering with influencers in the industry
- Sponsored content on influencer platforms
- Co-created content with influencers
Content Marketing:
- Blogging & article creation
- Ebooks & whitepapers
- Infographics & visual content
- Webinars & online courses
Interactive Content:
- Quizzes & surveys
- Interactive infographics
- Assessments & calculators
- Interactive webinars or live Q&A sessions
Referral Programs:
- Customer referral programs
- Affiliate marketing partnerships
- Incentives for customer referrals
Chatbots & Live Chat:
- Implementing chatbots on the website
- Live chat for real-time engagement
- Automated lead qualification through chat
Lead Magnets & Gated Content:
- Creating downloadable resources (e.g., templates, checklists)
- Gating premium content behind lead capture forms
Webinars & Virtual Events:
- Hosting educational webinars
- Virtual conferences or workshops
- Q&A sessions to engage & collect leads
Customer Reviews & Testimonials:
- Encouraging & showcasing positive customer reviews
- Testimonial requests in exchange for incentives
- Utilizing reviews in marketing collateral
Analytics & Data Analysis:
- Utilizing analytics tools for tracking website performance
- Analyzing user behavior & conversion paths
- Iterative improvements based on data insights
CRM Integration:
- Integration with Customer Relationship Management (CRM) systems
- Lead scoring & segmentation
- Automated follow-ups & personalized communication
Partnerships & Collaborations:
- Collaborative campaigns with other businesses
- Joint webinars or events
- Co-hosted content or giveaways
SMS Marketing:
- Text message campaigns for promotions & offers
- SMS-based contests & surveys
- Opt-in strategies for SMS communication
Offline Marketing Integration:
- QR codes linking to lead capture forms
- Event sponsorships with lead capture opportunities
- Print materials with QR codes or custom URLs
Remember, the effectiveness of these services depends on your target audience, industry, and overall marketing strategy. It’s often beneficial to combine multiple tactics for a well-rounded lead generation approach.
Looking To CONVERT More Sales?
Converting leads into sales is a critical aspect of the marketing process. Here’s a comprehensive list of marketing services specifically designed to help businesses convert leads into customers:
Email Marketing:
- Targeted email campaigns
- Personalized follow-up emails
- Drip campaigns based on lead behavior
- Cart abandonment emails for e-commerce businesses
Marketing Automation:
- Automated workflows for lead nurturing
- Behavior-based triggers for personalized communication
- Lead scoring to prioritize high-value leads
- Automated follow-up based on customer journey stages
Conversion Rate Optimization (CRO):
- A/B testing for website elements
- Landing page optimization
- Call-to-action (CTA) testing and improvements
- Form optimization for easier lead capture
Retargeting Ads:
- Display ads targeted at leads who visited specific pages
- Dynamic retargeting for personalized product recommendations
- Social media retargeting ads
Sales Funnel Optimization:
- Mapping & optimizing the entire sales funnel
- Identifying & addressing bottlenecks in the conversion process
- Streamlining the customer journey for a smoother experience