Keeping track of the latest developments in an ever-changing technological world is challenging. One thing has become increasingly clear — businesses need to standardize their technology stack. It means having a specific set of technologies used across the board to unify processes and simplify operations. Standardizing your technology stack brings several benefits, including cost savings and…
How Business Owners Can Increase Their Profit Margins Through Leveraging Systemization and Automation Using Keap
As a small business owner, you are always looking for ways to increase your profit margins. You may think the best way to do this is to cut costs or find new revenue streams. While those are both important, there’s another way to increase the profit margins that you may not have considered — systemization and…
First Generation Black Entrepreneur, Brandon Anthony Clark, Leverages Keap CRM To Automate & Grow His Small Business
As a first-generation black entrepreneur, Brandon Anthony Clark wasn’t always living his dream. In fact, he was living day-to-day in what he called his “regular job” that was a means to an end. “I just wasn’t living the type of lifestyle that I had imagined living as a kid growing up, because I wanted to be…
The Benefits of an Ascension Program Versus a Marketing Retainer
As a small business owner, you know that marketing is vital to the success and growth of your business. But what’s the best way to go about building marketing services into your business? You have options: If you have a strong knowledge of marketing, you can hire specific marketing services on retainer from agencies, or You…
How American Turmeric Increased Sales Revenue By 52%
If you’re like most small business owners, you wear a lot of hats. You might be the CEO, the CFO, and the head of marketing all rolled into one. And while you might be a jack of all trades like turmeric farmer Ed Taylor, from American Turmeric Company, there’s one area where you could probably use…
Hiring An Employee vs Automating Your Sales, Marketing & Operations
It’s a controversial decision that can positively impact your business or leave you paying unemployment taxes if things don’t go as planned. Likely one of the biggest challenges that small business owners face is knowing when to hire. However, one of the most overlooked and cost-effective solutions could be deploying sales and marketing automation solutions at…
7 Reasons Your Business Needs A Flowchart For Your Sales Process
As an entrepreneur or small business owner, you know that a successful sales process is key to keeping your business afloat. But do you have a clear understanding of what your sales process looks like? If not, it’s time to create a flowchart and funnel diagram. Doing so will help you visualize your sales process and…
Client Spotlight Series: Dr. Jamie Wilkey of Arches Health LLC
•••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••• After eleven years as a retail pharmacist, Dr. Jamie Wilkey, PharmD decided it was time to ditch the 9 to 5 retail pharmacy job and transform herself into an entrepreneur by combining two of her greatest passions: consulting and online education in pharmacogenomics. Dr. Wilkey’s one-year metamorphosis into entrepreneurship began by becoming certified in Pharmacogenomics…
Client Spotlight Series: Introducing Steven McBee of Apex Protein Snacks
Born into a family of entrepreneurs, Steven McBee has never seen himself as anything else but an entrepreneur. And today, he is the founder of Apex Protein Snacks a direct-to-consumer e-commerce company that produces healthy, shelf-stable meat snack products. Steven is also the Co-owner of McBee farms and a social media influencer. To Steven, “business runs…
Best SMS Text Messaging Solution For Keap & Infusionsoft
A strategic partnership between Automation Agency and JustCall has been a match made in heaven – especially when it comes to Infusionsoft/Keap integration. “JustCall has been an integral part of our business,” Automation Agency Co-founder Jason Benedict said in a recent interview with JustCall International Business Manager Sandeep Gaur. “As a referral partner to JustCall, we…